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Fornasetti & Poltrona Frau’s Dreamlike Armchair: Milan 2024

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Italian design icons Poltrona Frau and Fornasetti are making waves in the design world with their first-ever collaboration, a limited-edition reimagining of the iconic Vanity Fair XC armchair. Unveiled during Milan Design Week 2024, this partnership combines Fornasetti’s signature illustrations with Poltrona Frau’s craftsmanship, resulting in a dreamlike piece that captures the imagination.

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What sets this collaboration apart is Poltrona Frau’s use of the silk screen technique on leather for the first time. Derived from the fashion industry, this method allows for the intricate reproduction of Fornasetti’s hand-drawn patterns while offering a unique tactile experience. The use of Pelle Frau® Impact Less leather further underscores the commitment to sustainability, with reduced water and chemical usage during tanning and renewable energy sources in production.

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Available for pre-order online starting February 15th, 2024, each of the fifty individually numbered editions comes with an exclusive leather clutch, a signed certificate of authenticity, and a special edition Vanity Fair XC leather key-chain. Select Poltrona Frau stores will offer orders starting April 10th, coinciding with the official unveiling at the Salone del Mobile.

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This collaboration is more than just a meeting of minds; it’s a celebration of Italian design excellence. Nicola Coropulis, CEO of Poltrona Frau, notes, “Fornasetti has sparked the imagination of its devotees for nearly a century. As two of the most recognisable and historic Italian brands still operating today, Fornasetti and Poltrona Frau represent the best of Made in Italy excellence.”

#adpluslstudio #designstudio #art #learning #instapost #designers #Fornasetti #PoltronaFrau #ItalianDesign #MilanDesignWeek #LimitedEdition #Collaboration #SustainableDesign #MadeInItaly #ArtisticInspiration #Craftsmanship #DesignExcellence #FurnitureDesign #InteriorDesign #DesignIcons #HomeDecor #LuxuryFurniture
#adpluslstudio #designstudio #art #learning #instapost #designers #Fornasetti #PoltronaFrau #ItalianDesign #MilanDesignWeek #LimitedEdition #Collaboration #SustainableDesign #MadeInItaly #ArtisticInspiration #Craftsmanship #DesignExcellence #FurnitureDesign #InteriorDesign #DesignIcons #HomeDecor #LuxuryFurniture
#adpluslstudio #designstudio #art #learning #instapost #designers #Fornasetti #PoltronaFrau #ItalianDesign #MilanDesignWeek #LimitedEdition #Collaboration #SustainableDesign #MadeInItaly #ArtisticInspiration #Craftsmanship #DesignExcellence #FurnitureDesign #InteriorDesign #DesignIcons #HomeDecor #LuxuryFurniture
#adpluslstudio #designstudio #art #learning #instapost #designers #Fornasetti #PoltronaFrau #ItalianDesign #MilanDesignWeek #LimitedEdition #Collaboration #SustainableDesign #MadeInItaly #ArtisticInspiration #Craftsmanship #DesignExcellence #FurnitureDesign #InteriorDesign #DesignIcons #HomeDecor #LuxuryFurniture
#adpluslstudio #designstudio #art #learning #instapost #designers #Fornasetti #PoltronaFrau #ItalianDesign #MilanDesignWeek #LimitedEdition #Collaboration #SustainableDesign #MadeInItaly #ArtisticInspiration #Craftsmanship #DesignExcellence #FurnitureDesign #InteriorDesign #DesignIcons #HomeDecor #LuxuryFurniture
#adpluslstudio #designstudio #art #learning #instapost #designers #Fornasetti #PoltronaFrau #ItalianDesign #MilanDesignWeek #LimitedEdition #Collaboration #SustainableDesign #MadeInItaly #ArtisticInspiration #Craftsmanship #DesignExcellence #FurnitureDesign #InteriorDesign #DesignIcons #HomeDecor #LuxuryFurniture
#adpluslstudio #designstudio #art #learning #instapost #designers #Fornasetti #PoltronaFrau #ItalianDesign #MilanDesignWeek #LimitedEdition #Collaboration #SustainableDesign #MadeInItaly #ArtisticInspiration #Craftsmanship #DesignExcellence #FurnitureDesign #InteriorDesign #DesignIcons #HomeDecor #LuxuryFurniture

For Barnaba Fornasetti, Artistic Director of Fornasetti, the inspiration behind the design is deeply personal. “Even as a young child, people used to tell me that I had my head in the clouds. So, I replicated the clouds from an old print in my bedroom and used them as wallpaper and decoration on various objects. The sun, with its face and stylised rays, is one of the themes my father interpreted obsessively, to the point that it became a Fornasetti icon. When I sat on the Vanity Fair armchair, I felt like I was on a cloud and began to daydream.”

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In conclusion, the collaboration between Fornasetti and Poltrona Frau is a testament to the enduring appeal of Italian design and craftsmanship. It’s a meeting of minds that promises to captivate and inspire for years to come.

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